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Display Products Group: Press Release

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Hitachi boosts brightness in 3.5-inch ¼ VGA TFT display module

 

10th June 2005

Hitachi Display Products Group today introduced its new high-brightness 3.5-inch ¼ VGA TFT display module - the TX09D71. Giving customers improved performance, the new module uses a new Hitachi manufactured backlight that delivers nearly three times the light output of previous models. Boasting a brightness level of 350cd/m2 - but with no increase in power consumption compared with previous models - the TX09D71 operates more efficiently due to a new Brightness Enhancement Film (BEF) that minimizes dispersed light and enhances display brightness.

“We are continuously striving to deliver better display modules to our customers and because Hitachi owns and develops many of the core technologies that are critical to improving the performance of our products, we are in an ideal position to ensure that our LCD display modules benefit from the latest advances in component and material technologies,” comments Mark Dalton, Business Development Manager for Hitachi Display Products Group. “The TX09D71 is a good example of this, where customers get a considerable increase in light output and better performance at no extra cost over similar models.”

With a 240(w) X 320(h) resolution, the portrait display module offers 262,000 colours and is ideal for products such as handheld portable instruments, bespoke data loggers and measurement devices. Offering a highly compact form factor, the TX09D71 measures just (W)64.0mm x (H)86.0mm x (D)4.0mm.

The active matrix TX09D71 delivers a combination of high performance and compactness that makes it perfect for small and medium sized digital devices. The panel produces crisp and detailed colour images that allow for the presentation of clear information and bright colours. Using chip-on-glass technology and a white LED backlight, the transmissive TX09D71 is highly robust and delivers highly saturated colour reproduction. It is also available with touchscreen functionality.

The TX09D71 is supplied through Hitachi Display Product Group’s distribution partners. It is available across Europe immediately.

Hitachi Display Products Group is also able to design and develop customised display modules for specific customer requirements. For more information, please visit www.hitachi-displays-eu.com or call +44(0)1628 585 000. Hitachi Display Product Group is part of Hitachi Europe Ltd.

About Hitachi Display Products Group
Hitachi Display Products Group (DPG) is part of Hitachi Europe Ltd. It is responsible for pan-European sales and distribution of Hitachi’s leading liquid crystal display products. Offering a comprehensive range of monochrome and colour display component modules, the company supports customers in a range of sectors including mobile phone manufacturing, white goods and home appliance manufacturing, car manufacturing and industrial companies. Hitachi Display Products Group offers a range of standard liquid crystal modules and is also able to develop and manufacture customised displays. For further information on Hitachi LCD modules, please visit the display products group web site http://www.hitachi-displays-eu.com.

About Hitachi Europe Ltd.
Hitachi Europe Ltd., is a wholly owned subsidiary of Hitachi, Ltd., Japan. Headquartered in Maidenhead, UK, it has operations in 15 countries and employs 470 people across Europe, the Middle East and Africa. As a 'Best Solutions Partner' Hitachi Europe tailors its services and solutions to meet the specific needs of its customers. Hitachi Europe comprises eleven key business areas: power and industrial systems; rail; industrial components & equipment; information systems; high performance computing; digital media; display products; air-conditioning and refrigeration systems; procurement and sourcing; corporate technology group (research & development) and the Hitachi Design Centre. For more information about Hitachi Europe Ltd., please visit http://www.hitachi-eu.com.

About Hitachi, Ltd.
Hitachi, Ltd. (TSE: 6501 / NYSE:HIT), headquartered in Tokyo, Japan, is a leading global electronics company, with approximately 347,000 employees worldwide. Fiscal 2004 (ended March 31, 2005) consolidated sales totaled 9,027 billion yen ($84.3billion). The company offers a wide range of systems, products and services in market sectors, including information systems, electronic devices, power and industrial systems, consumer products, materials and financial services. For more information on Hitachi, please visit the company's Web site at http://www.hitachi.com.

Press Release reference: DPG PR023 TX09D71
Photo reference: PR023 (available in 72dpi and 300dpi)
 

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